Gamified Campaign for Underage Drinking
(2T1L Trial)
Trial Summary
What is the purpose of this trial?
This pilot randomized control trial (RCT) aims to assess the feasibility and efficacy of 2 College Truths \& 1 Lie (2T1L), a gamified social norms marketing campaign (SNMC) aimed at preventing and reducing first-year college student drinking. This program is designed to correct overestimations of peers' alcohol use behaviors, which, as shown in previous research, influence one's own future drinking behaviors. To examine the efficacy of 2T1L, this pilot trial will use a longitudinal design to determine whether playing 2T1L during the first few weeks of college will prevent increases in drinking or reduce subsequent alcohol use among first-year students during the same year, relative to exposure to a static social media-delivered SNMC or an assessment-only control condition. The investigators hypothesize that students randomized to receive the interactive 2T1L SNMC game will report less state psychological reactance in response to normative campus drinking statistics than students randomized to the non-gamified SNMC condition. Further, students in the 2T1L game condition will report greater accuracy in their perceptions of campus drinking norms and consume less alcohol following the six-week SNMC (short-term follow-up) and toward the end of the first year (long-term follow-up) compared to those randomized to both the active non-gamified SNMC and assessment-only control conditions.
Will I have to stop taking my current medications?
The trial information does not specify whether you need to stop taking your current medications.
What data supports the effectiveness of the treatment 2 College Truths and 1 Lie (2T1L) for underage drinking?
Research shows that gamified interventions, like the CampusGANDR game, can effectively reduce alcohol use among college students by changing their perceptions of peer drinking norms. This suggests that using game-like elements in treatments can make them more engaging and effective in promoting behavior change.12345
Is the gamified intervention for underage drinking safe for humans?
The research on gamified interventions for alcohol use, like CampusGANDR, does not report any safety concerns, suggesting it is generally safe for human use. These interventions focus on reducing alcohol consumption through engaging, game-like elements without involving any physical or chemical treatments.12567
How is the treatment '2 College Truths and 1 Lie' different from other treatments for underage drinking?
The '2 College Truths and 1 Lie' treatment is unique because it uses a gamified approach to engage students voluntarily, without external motivators, by incorporating elements like points, competition, and personal avatars. This method aims to reduce alcohol use by changing students' perceptions of peer drinking norms through interactive and reflective feedback, making it more engaging and potentially more effective than standard web-based interventions.128910
Eligibility Criteria
This trial is for first-year college students who are interested in participating in a study to prevent and reduce underage drinking. The program aims to correct false beliefs about how much their peers drink.Inclusion Criteria
Exclusion Criteria
Timeline
Screening
Participants are screened for eligibility to participate in the trial
Intervention
Participants receive the gamified or static social norms marketing campaign via Instagram ads
Short-term Follow-up
Participants complete a follow-up survey to assess short-term intervention effects
Long-term Follow-up
Participants complete a follow-up survey to assess long-term intervention effects
Treatment Details
Interventions
- 2 College Truths and 1 Lie (2T1L)
Find a Clinic Near You
Who Is Running the Clinical Trial?
Loyola Marymount University
Lead Sponsor