Targeted Smoking Messages for Smoking Cessation

BS
Overseen ByBethany Shorey Fennell, PhD
Age: 18+
Sex: Any
Trial Phase: Academic
Sponsor: Bethany Shorey Fennell
No Placebo GroupAll trial participants will receive the active study treatment (no placebo)

What You Need to Know Before You Apply

What is the purpose of this trial?

This trial aims to identify the most effective message to help individuals who smoke occasionally quit smoking entirely. Researchers are testing four types of messages: positive and negative health messages, and positive and negative social messages. They seek to determine which messages alter perceptions of smoking and increase motivation to quit. This trial suits individuals who have smoked at least one cigarette on 4 to 28 days in the past month and have never been daily smokers. As an unphased trial, it provides a unique opportunity to contribute to innovative research that could influence future smoking cessation strategies.

Will I have to stop taking my current medications?

The trial information does not specify whether you need to stop taking your current medications. However, if you are enrolled in a smoking cessation treatment, you cannot participate in this trial.

What prior data suggests that these targeted smoking messages are safe?

Research shows that messages about quitting smoking are generally safe for participants. Studies suggest that online health messages, especially positive ones, are well-received and can help people quit smoking more effectively than traditional methods.

A review found that messages shared on social media can encourage people to stop smoking and attempt to quit more frequently, without major safety issues. Similarly, negative messages, such as online anti-smoking campaigns, have not caused significant problems for participants.

Overall, these messaging strategies aim to help people quit smoking and have been used in many studies without reports of harm.12345

Why are researchers excited about this trial?

Researchers are excited about the Targeted Smoking Messages trial because it explores innovative ways to help people quit smoking using personalized messaging. Unlike traditional methods like nicotine replacement therapies or medications, this trial focuses on psychological and social strategies. The trial features four types of messaging: Positive Health Messaging, Negative Health Messaging, Positive Social Messaging, and Negative Social Messaging. These approaches aim to tailor messages that resonate personally with individuals, potentially making it easier for them to quit smoking. By examining how different types of messages can influence smoking cessation, this trial could lead to more effective, personalized support for individuals looking to quit smoking.

What evidence suggests that this trial's treatments could be effective for smoking cessation?

Research has shown that targeted messages can help people quit smoking. In this trial, participants will receive various types of messages. For instance, those in the Positive Health Messaging (PH) arm will get text messages with positive health tips, which studies suggest can increase the chances of quitting by 72%. Participants in the Positive Social Messaging (PS) arm will receive messages that boost self-esteem, making them more open to quitting. Meanwhile, those in the Negative Health Messaging (NH) and Negative Social Messaging (NS) arms will receive anti-smoking messages, which have also proven effective in encouraging people to stop smoking. Overall, personalized and interactive digital methods have been very successful in helping people quit smoking.46789

Who Is on the Research Team?

BS

Bethany Shorey Fennell, PhD

Principal Investigator

University of Kentucky

Are You a Good Fit for This Trial?

This trial is for adults who smoke cigarettes on some days but not daily. The study aims to find out which health risk messages are most effective in motivating these smokers to quit completely.

Inclusion Criteria

No history of daily smoking
Able to read/write in English
Able to give informed consent
See 1 more

Exclusion Criteria

Enrolled in smoking cessation treatment

Timeline for a Trial Participant

Screening

Participants are screened for eligibility to participate in the trial

1-2 weeks

Intervention

Participants receive health risk messaging interventions to encourage quitting smoking

Approximately 1 hour
1 visit (in-person or virtual)

Follow-up

Participants are monitored for changes in knowledge, motivation, intention to quit, worry, and risk perception

1-2 weeks

What Are the Treatments Tested in This Trial?

Interventions

  • Targeted Smoking Messages

Trial Overview

The study is testing the impact of different smoking health risk messages. It will compare positive versus negative messaging and health-focused versus social-focused content to see which type encourages quitting.

How Is the Trial Designed?

4

Treatment groups

Experimental Treatment

Active Control

Group I: Positive Social Messaging (PS)Experimental Treatment1 Intervention
Group II: Positive Health Messaging (PH)Experimental Treatment1 Intervention
Group III: Negative Social Messaging (NS)Experimental Treatment1 Intervention
Group IV: Negative Health Messaging (NH)Active Control1 Intervention

Find a Clinic Near You

Who Is Running the Clinical Trial?

Bethany Shorey Fennell

Lead Sponsor

National Cancer Institute (NCI)

Collaborator

Trials
14,080
Recruited
41,180,000+

Citations

Efficacy of digital interventions for smoking cessation by type ...

Standard SMS interventions increased quit success by 72% (RR 1.72, 95% CI 1.38–2.15; very low-quality evidence). The combined group-customized ...

Effectiveness of a text-messaging-based smoking cessation ...

Our findings demonstrate that a mobile-phone-based text messaging intervention (Happy Quit), with either high- or low-frequency messaging, led to smoking ...

Effectiveness of a Vaping Cessation Text Message ...

Results of this randomized clinical trial demonstrated that a tailored and interactive text message intervention was effective in promoting vaping cessation ...

The Effectiveness of Online Messages for Promoting ...

We exposed a sample of smokers to anti-smoking web-banner messages from a real-world campaign while measuring message-evoked brain response patterns via fMRI.

How effective and cost-effective was the national mass media ...

Data on quit attempts were obtained from 31,566 past-year smokers during nationally representative household surveys conducted monthly between 2007 and 2012.

Systematic Review of Social Media Interventions for Smoking ...

Five studies reported smoking-related outcomes such as greater abstinence, reduction in relapse, and an increase in quit attempts. Most studies (n=6) recruited ...

Outcomes of a Comprehensive Mobile Smoking Cessation ...

This study aimed to compare engagement, retention, attitudes toward quitting smoking, smoking behavior, and participant feedback between Pivot and QuitGuide.

Evaluating Outcomes of a Social Media–Based Peer and ...

The purpose of this study was to evaluate the 1-year outcomes of a social media–based and peer and clinician-supported smoking cessation program on Facebook ...

Qualitative analysis of social network influences on quitting ...

This study expands our understanding of the influence of social networks on smoking cessation outcomes among people with SMI by focusing on ...