Technology-Based Messaging for Increasing COVID-19 Vaccine Uptake

ID
Overseen ByIan D Aronson, Ph.D.
Age: 18+
Sex: Any
Trial Phase: Academic
Sponsor: NDRI-USA, Inc.
No Placebo GroupAll trial participants will receive the active study treatment (no placebo)

What You Need to Know Before You Apply

What is the purpose of this trial?

This trial aims to determine how to encourage people who inject drugs to get vaccinated against COVID-19. It will explore their reasons for hesitancy and test various messaging strategies to boost vaccination rates. Participants will receive either regular text messages or text messages with links to videos, both designed to promote vaccination. Ideal participants are those who have used injection drugs in the past 90 days and have not yet received a COVID-19 vaccine. As an unphased trial, this study provides a unique opportunity to contribute to public health by enhancing vaccination strategies.

Will I have to stop taking my current medications?

The trial information does not specify whether you need to stop taking your current medications.

What prior data suggests that this messaging technique is safe for increasing COVID-19 vaccine uptake among PWID?

In a previous study, video messages increased interest in the COVID-19 vaccine by addressing specific concerns. Another study found that after watching a targeted COVID-19 vaccine education video, 32% of people were more likely to consider vaccination. These findings suggest that using videos to promote vaccination is generally safe. The videos aim to provide information, not to administer medication or perform procedures. Therefore, no direct risks or negative effects have been reported from watching these videos.12345

Why are researchers excited about this trial?

Researchers are excited about this trial because it explores innovative ways to increase COVID-19 vaccine uptake using technology-based messaging. Unlike traditional public health campaigns, this method leverages personalized text messages and engaging videos to reach individuals directly on their mobile devices. This approach aims to provide targeted information and encouragement, potentially making it more effective than general public service announcements or static information. By directly interacting with individuals, this strategy hopes to enhance understanding and trust in the vaccine, ultimately increasing vaccination rates.

What evidence suggests that this trial's treatments could be effective for increasing COVID-19 vaccination among PWID?

This trial will compare the effectiveness of text messages alone versus text messages combined with videos in increasing COVID-19 vaccination rates. Studies have shown that both text and video messages can effectively raise vaccination rates. Specifically, research indicates that text messages with particular wording, like those in this trial, have boosted vaccine uptake in Israel. Additionally, videos addressing specific vaccine concerns have increased people's willingness to get vaccinated. One study found that short videos promoting community responsibility improved vaccine acceptance by encouraging consideration of others' well-being. These findings suggest that both text and video messages could effectively encourage vaccination among people who inject drugs.13467

Are You a Good Fit for This Trial?

This trial is for adults over 18 who use injection drugs and haven't been vaccinated against COVID-19. They must understand English or Spanish, be able to consent, and not have been vaccinated before. Pregnant women, those unable to consent, minors, and prisoners are excluded.

Inclusion Criteria

You have used injected drugs in the last 90 days.
You have not received a COVID-19 vaccine before.
I am 18 or older, can consent to treatment, and understand English or Spanish.
See 2 more

Exclusion Criteria

Prisoners
I am unable to give consent for medical procedures.
Pregnant women

Timeline for a Trial Participant

Screening

Participants are screened for eligibility to participate in the trial

2-4 weeks

Enrollment and Baseline Assessment

Participants are enrolled and assessed for baseline attitudes and knowledge about vaccination

Baseline
1 visit (in-person)

Intervention

Participants receive weekly text messages, with or without video links, to increase vaccination uptake

6 weeks
Weekly virtual check-ins

Follow-up

Participants are monitored for vaccination uptake and SARS-CoV-2 literacy

6 weeks

What Are the Treatments Tested in This Trial?

Interventions

  • No video
  • Video Text
Trial Overview The study tests whether technology-based messaging with a video can increase COVID-19 vaccine uptake among people who inject drugs compared to messaging without a video.
How Is the Trial Designed?
2Treatment groups
Experimental Treatment
Group I: Video text conditionExperimental Treatment1 Intervention
Group II: No video conditionExperimental Treatment1 Intervention

Find a Clinic Near You

Who Is Running the Clinical Trial?

NDRI-USA, Inc.

Lead Sponsor

Trials
3
Recruited
1,400+

New York University

Lead Sponsor

Trials
249
Recruited
229,000+

New York Harm Reduction Educators

Collaborator

Trials
1
Recruited
550+

National Institute on Drug Abuse (NIDA)

Collaborator

Trials
2,658
Recruited
3,409,000+

Published Research Related to This Trial

The mRNA vaccines developed by Pfizer-BioNTech and Moderna have shown high efficacy against COVID-19, particularly in preventing severe cases, with real-world studies confirming their effectiveness even against variants like alpha and beta.
While vaccine protection wanes over time, a third booster shot has been shown to restore efficacy, especially in older populations, and the overall safety profile is good, with only minor adverse reactions and a lower risk of myocarditis compared to the risks associated with COVID-19 itself.
mRNA vaccines against COVID-19: a showcase for the importance of microbial biotechnology.Brüssow, H.[2023]
Two cases of erythema multiforme (EM) were reported following the Pfizer/BioNTech COVID-19 vaccine, indicating a potential but rare cutaneous reaction to the vaccine.
Both patients experienced positive rechallenges, confirming that the vaccine likely induced the EM, which is significant as it provides evidence of a causal relationship between the vaccine and the skin reaction.
Erythema multiforme reactions following Pfizer/BioNTech (tozinameran) vaccination: two case-reports with positive rechallenge and review of the literature.Charfi, O., Lakhoua, G., Berrim, K., et al.[2023]
In a study of 433,672 US veterans, both the BNT162b2 (Pfizer-BioNTech) and mRNA-1273 (Moderna) vaccines showed low risks of adverse events over 38 weeks, with only small differences in risk observed shortly after vaccination.
Recipients of the mRNA-1273 vaccine experienced lower risks of ischemic stroke, myocardial infarction, and kidney injury compared to those who received the BNT162b2 vaccine, suggesting that mRNA-1273 may have a better safety profile in these areas.
Comparative Safety of BNT162b2 and mRNA-1273 Vaccines in a Nationwide Cohort of US Veterans.Dickerman, BA., Madenci, AL., Gerlovin, H., et al.[2023]

Citations

Communication-based interventions to increase COVID-19 ...This systematic review investigates the effectiveness of different communication strategies to increase COVID-19 vaccine uptake and willingness.
Testing Theory-Enhanced Messaging to Promote COVID ...A quasi-experimental trial tested the efficacy of attitudinal inoculation videos to enhance COVID-19 vaccine acceptance―inoculated participants ...
The Efficacy of a Brief, Altruism-Eliciting Video Intervention in ...This study had 2 objectives: (1) to evaluate the within-group efficacy of an altruism-eliciting short, animated video intervention in increasing COVID-19 ...
Can SMS interventions increase vaccination? Evidence ...In Israel, SMS messages using common behavioral framing—similar to those in our study—were shown to increase COVID-19 vaccination rates (Senderey et al., 2022).
Video-based messages to reduce COVID-19 vaccine ...We show that brief video-based messages of encouragement addressing specific COVID-19 vaccine concerns increase vaccination intentions.
P076 Innovative SMS based COVID-19 vaccination video ...In a research cohort of patients with rheumatic disease, following a targeted COVID-19 vaccine education video 32% were more likely to get the COVID vaccine, ...
Digital public health interventions at scale: The impact of ...This paper analyzes whether social media advertising can be a cost-effective tool to influence attitudes and beliefs about COVID-19 vaccines and ultimately ...
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